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Animation Studio for Explainer Videos

Who we are

Reel Effect is a Manchester-based animation studio specialising in creating engaging 2D and 3D animated explainers that effectively bring ideas to life and resonate with the intended audience.

What we do

Our mission is to engage your audience with animated explainers that clearly show your value. We simplify complex ideas into easy-to-understand stories that encourage viewers to take action.

Who we do it for

We’ve collaborated with over 1,000 businesses across various industries, from one-man start-ups to global brands. Together, we generate valuable insights that challenge norms and disrupt the market.

Why us

Our expert explainer video team will turn your proposition into a compelling customer journey, creating a visual experience that feels like an irresistible invitation.

We are absolutely thrilled with our video and loved working with Natalie and Warren. They were so accommodating with all of our project needs and their guidance throughout the entire process was invaluable. They delivered beyond our expectations and we highly recommend their services. We would not hesitate to work with them again for our next project. A very satisfied customer!

Charlotte LeaManaging Director

Reel Effect produced a short animated video showcasing our history, current activities, and ambition for the future. The video has been incredibly well-received by both our old and new partners. I wholeheartedly recommend Reel Effect. The process and customer service throughout has been first-class. We will be using them again.

Jim LordCEO

The video Reel Effect produced for our new product launch blew us away. Although they only asked a few questions based on an information sheet, they completely understood our concept and business and made a fantastic video for us. We are really pleased.

Michael BradfieldManaging Director

Reel Effect’s custom animation enabled us to communicate several key end-user benefits in a highly visual, quick and engaging manner. We know from direct feedback from clients that they absorbed the intended messaging and gained a clear understanding of how the specific features of our equipment would benefit their operations.

Simon MackayManaging Director

Reel Effect has been highly professional, keeping us updated on the project's progress until completion. Any minor changes we needed were promptly taken care of. While our initial plan was to use it for our website, we have also used it at exhibitions and face-to-face presentations.

Andrew HeathDirector

🦸 The Power of Animated Explainers

Animated explainers demonstrate how a solution can solve problems, meet needs, or fulfil desires. They help viewers understand the key features and benefits of a product, service, or concept and highlight what distinguishes your solution from your competitor’s. Animated explainers strengthen brand recognition, boost conversion rates, and contribute to year-on-year business success, making them a must-have tool in modern-day marketing strategies.

🌐 Multi-Channel Marketing

Explainer videos serve as a visual elevator pitch, clearly conveying what you have to offer. They can be purposefully designed to resonate with people of all age groups. Their versatility makes them suitable for a multitude of online and offline applications, including websites, social media platforms, email marketing campaigns, presentations, webinars, trade shows, events, exhibitions, customer support, and even internal communication!

🙂 Simplifying Complex Concepts

One of the standout benefits of animated explainers is their impressive ability to simplify complex information, magically creating interest across a much broader audience. Simplifying and streamlining intricate material into a clear and concise narrative reduces confusion and improves comprehension and retention of information. This simplification is the USP of animated explainers.

🏅 Engagement and Acquisition

Explainer videos illustrate how your brand can tackle everyday challenges with successful solutions using creative visuals, eye-catching animations, and engaging audio. Successful explainer videos include a strong call to action that invites viewers to engage. Whether the goal is to sign up, learn more about your product, or make a purchase, explainer videos effectively enhance viewer interaction and drive conversions.

Brands We Have Worked With